White Label vs Custom Grocery Delivery App Development: Which Is Better?
Your grocery business may want to enter the lucrative e-commerce grocery market to gain more customers and earn more revenue. To tap the opportunities provided by the market, you need to have an appealing, intuitive, and smoothly functional app in place. It lets customers browse your products, place orders for them, and make payments for them. These products get delivered seamlessly to their place. You have two options to build the app. The first one is choosing a white-label app with a prebuilt design, functionalities, and standard features. The second option is to go for custom grocery delivery app development. Choosing one of them depends on your specific business needs, budget, and urgency, and the kind of control and flexibility you require.
What is White Label Grocery Delivery App Development?
A white-label grocery delivery app is a pre-built and customized platform for multiple grocery businesses. You can rebrand and use it as your own. Third-party providers like app development companies build and maintain white-label grocery apps. Therefore, you don’t require an extensive in-house development team or hire an app development company to build the app. You can use it straight away as it is easy to set up and use. You have to pay an ongoing subscription fee to use the app.
White-label apps provide a basic level of security and limited customization. The provider is responsible for the security of the app. He also takes care of technical support, server upkeep, and installing updates in the app. White-label apps are a good option for startups or small businesses with limited budgets. They can enter the e-commerce grocery market faster through these apps.
These are the prominent advantages of white-label grocery apps:
- Enable faster launch of operations
- Cost-effectiveness
- Upgrades and maintenance are managed by the service provider
What is Custom Grocery App Development?
Custom grocery delivery apps offer complete control, unique branding, and high scalability to grocery businesses. They are exclusively developed keeping in mind the distinct and complex operational needs of grocery businesses.
Building custom apps requires significant time and investment. They also require a specialized setup. Moreover, securing, maintaining, and updating the apps is a continuous affair. Furthermore, it is highly complex and resource-intensive.
You have to rely on your in-house development team or an app development company to build and maintain a custom grocery app. These apps are ideal for large enterprises or companies with unique business models and brands. Their priority is long-term and custom growth.
These are the main advantages of custom grocery apps:
- Flexibility and business-specific features
- Complete control over branding
- The ability to scale as per the growing business needs
Key Differences Between White Label & Custom Apps

These are the core differences between white-label and custom grocery apps:
Cost
White-label app solutions don’t have higher setup costs. To use them, businesses only need to pay a rental fee, which can be monthly or annually. Compared to white-label apps, custom apps are expensive to build. This is because businesses need to hire dedicated developers and buy hardware for them. This results in higher one-time setup costs. Moreover, you require an IT infrastructure and staff for troubleshooting and installing regular updates. This adds to the costs.
Time to Market
As white-label app software is prebuilt, it requires only a few customizations. Therefore, it can be launched in days or weeks. Compared to white-label apps, building custom grocery delivery apps requires significant time for planning and development. Higher in complexity, these apps have to be built from scratch. Their development can last up to months or even a year.
Scalability
White-label grocery apps offer cloud-based scalability, which is easy, fast, and cost-effective. Compared to the former, custom apps provide superior long-term, unlimited, and tailored scalability. But it requires proper and efficient planning to overcome the obstacles. Moreover, custom apps require investing in hardware or software to improve scalability. This makes it an expensive affair.
Other Significant Differences Between App Models
These are the other noteworthy differences between these two app development models:
Maintenance
The software service provider offers ongoing maintenance services for white-label apps. This ensures the apps provide the best performance. The maintenance charges are included in the monthly or annual fee.
Maintaining custom apps is expensive and complicated. You need to hire information technology professionals for the app’s maintenance. They will monitor the app, identify any issues in it, and resolve them. Moreover, they will install timely updates for the smooth operations of the app.
Data & Server Security
White labels have pre-built security features provided by the software provider. They provide a basic level of security and limited customization. Custom apps offer stricter control over data and server security. You can define software architecture and security protocols to implement particular security measures.
Choose the Right App Option
The comparison of white-label and custom app differences will help you choose the right app option for your grocery business needs. For expert guidance to make a better choice, you can seek strategic grocery delivery app consulting services from Ninth Matrix Solutions. Specialists of our grocery delivery app development company also have expertise in building white-label and custom grocery store apps. Therefore, they can provide you with valuable insights to make the right decision for your business’s future growth.
Conclusion
Grocery businesses wanting to enter the lucrative e-commerce grocery market require an intuitive, user-friendly, and secure app. Businesses can either opt for a white-label app or a custom app to fulfil their app-building requirements. Both options have their respective advantages. Which one of them best suits you depends on your particular business needs, budget, and other considerations. You can rely on strategic grocery app consulting services from Ninth Matrix Solutions to make the right choice. Moreover, you can utilize our comprehensive grocery delivery app development services to build an exceptional white-label or custom app for your business. It will provide an engaging and user-friendly experience to your customers. Thus, the app will help your grocery business grow and thrive more.

